Writing tip #3: Structure your writing
 
You've analysed your audience, you've worked out your aim, and you've jotted down key words and phrases related to your aim. Now you need to guide your reader and keep them interested. The content of your document needs to unfold in a logical and predictable order. For example:

• pros followed by cons
• problem followed by solution
• by geographic area
• by topic
• in chronological order.

View Writing tip #1    l    View writing tip #2

Should I use double or single quotation marks?
 
Quotation marks (also sometimes called inverted commas) can be single (') and double ("). In keeping with the trend to minimal punctuation, single quotation marks is generally the preferred style. Double quotation marks are then used for quotes within quotes. Source: Style manual for authors, editors and printers, 6th edition, 2002. More

Fascinating fact

Xmas is a term for Christmas that dates from mid 16th century. It was originally only a written form, with X representing the initial letter of Greek Khristos, 'Christ', in the Greek alphabet.

Source: The origins of words and phrases edited and produced by Oxford University Press and published by Reader's Digest, 2008.

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